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  • 國際交流企業庫
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    武漢文化發展集團有限公司
    Wuhan Cultural Development Group Co

      武漢文化發展集團有限公司(以下簡稱 “武漢文發集團”)成立于2014年3月,是經湖北武漢市委、市政府批準成立的市屬大型國有文化企業。截至目前,集團擁有出資企業12家(其中5家控股公司)。
      
      一、文發集團產業發展情況
      
      2013年武漢市委市政府印發的《武漢文化發展集團有限公司組建方案》,確定集團主要經營范圍為:文化產業、項目投資;文化基礎設施、文化產業園區的開發、建設及運營管理;文化影視、文化金融、文化旅游產業;文化會展服務;資產管理服務、大型演出活動的策劃、組織服務等。經過五年多發展,武漢文發集團已布局形成文化園區、文化影視、文化會節、文化金融、文旅康等重點業務板塊。
      
      1、文化園區板塊。武漢文發集團投資開發的“華中智谷”項目是華中地區最大的文化產業園區,是國家新聞出版總署批準的第四個國家級數字出版基地。項目位于武漢市經濟技術開發區商務城核心地段,占地246.6畝,總建筑面積約50萬平方米。一期已于2016年交付使用,引進企業(機構)近80家,二期工程擬于2020年完工,屆時園區入駐企業將達200家、吸納2萬人就業,實現產值100億元、稅收5億元。今年5月,華中國家數字出版基地(華中智谷)參展“深圳文博會”,被文博會組委會辦公室授予“優秀展示獎”。武漢文發集團正在尋覓新的文化產業用地,復制文化產業園區建設運營經驗,打造第二個“智谷”。
      
      2、文化影視板塊。聯合拍攝的電視劇《你和我的傾城時光》,80%取景于武漢及周邊地區,首播收視率高居同時段影視劇前列。協助拍攝的電影《最好的我們》100%取景于武漢,于今年6月6日上映,票房已超過4億元。與中影集團、新西蘭聯拍的《魔象傳說》動畫電影即將全球上映,制作動畫版《在此》入圍新光獎,正在拍攝動漫電影《海島兄弟》。
      
      3、文化會節板塊。武漢文發集團已成功舉辦了4屆華語青年電影周、4屆“中國·武漢短視頻影像節”兩項活動。今年,第七屆世界軍人運動會在湖北武漢舉辦,集團扎實做好軍運會后勤保障服務工作,成立指揮部,組建百余人保障團隊奮戰在一線,確保軍運會圓滿舉行;通過制作宣傳片、動漫動畫、海報、倒計時牌、紀念品、中歐班列車體等形式和載體大力宣傳軍運會,組織了軍運會吉祥物“兵兵”專題動漫大賽。“華語青年電影周”計劃在11月25日—28日舉辦,將力爭把電影周打造成武漢特色、國家品牌、國際影響的品牌電影節。電影周形象代言人由著名演員黃軒出任,擬邀請武漢籍演員王凱擔任開幕式主持人,姜文擔任終審評委會主席,陳道明、劉德華、羅伯特·雷德福、詹姆斯·卡梅隆等國內外電影藝術家出席推介盛典。集團還牽頭主辦了2019中國·武漢短視頻影像節暨“軍運會微視角”創意短視頻大賽,大賽圍繞兩大熱點主題“獻禮新中國成立70周年”、“軍運會微視角”,共征集到全國各地參賽作品500多部,最終評選出32部獲獎影片,有力推動了武漢短視頻產業發展。與東湖風景區管委會合作,在東湖綠道旁打造207畝的音樂公園,功能布局包括草坪音樂區、森林舞臺、場景營銷、休閑娛樂、人才孵化、文創藝術等,助推武漢音樂產業發展,擬于明年1月底舉辦首場跨年音樂會,以后每年至少舉辦100場以上的音樂會。
      
      4、文化金融板塊。文發集團作為市文化產業發展引導基金的受托管理機構,截至目前,已報引導基金理事會核準的子基金共4支,引導基金計劃配資總額1.35億,市財政資金已安排資金1.3億元。4支子基金總規模計劃6.25億,可放大財政資金4.63倍,有效撬動社會資本支持武漢文化產業發展。同時,按照市委宣傳部、市文旅局和市金融工作局關于創建國家級文化與金融融合示范區工作方案,文發集團牽頭,積極爭取省市區三級政府支持,與華中文交所、洪山區政府合作組建文化金融服務中心,有力解決中小微文化企業融資難、融資貴問題。今年9月,武漢文化金融服務中心正式揭牌。
      
      5、文旅康板塊。按照文化與旅游融合發展要求,依托武漢獨特的區域優勢和歷史人文優勢,探索文旅康投資建設模式,以建設區域性文化旅游產品起步,第一個策劃的是黃陂木蘭文化生態區文旅康項目,項目規劃占地約4400畝,項目總體構架為“一區兩鎮”(一區,即木蘭文旅康度假區;兩鎮,即木蘭文化影視小鎮、木蘭康養小鎮),總投資約40億元。
      
      二、未來打算
      
      文發集團將堅持以習近平新時代中國特色社會主義思想為指導,在市委、市政府和市委宣傳部的堅強領導下,不忘初心、牢記使命,聚力改革創新、奮力拼搏趕超,在五大重點業務板塊持續發力,為推進武漢文化產業高質量發展、為加快建設“三化”大武漢和國家中心城市作出市屬骨干國有文化企業的應有貢獻。
      
      Wuhan Cultural Development Group Co., Ltd. (hereafter referred as “Wuhan Cultural Development Group”) was established in March, 2014. It is a state-owned cultural enterprise approved by the Wuhan Municipal Committee and Municipal Government of Hubei Province. Up to now, the Group has 12 funded companies (including 5 holding companies).
      
     ?、? Industry development situation of the Cultural Development Group
      
      The main operation scope, which was issued on Wuhan Cultural Development Group Co., Ltd Establishment Plan by the Wuhan Municipal Committee and Municipal Government in 2013, includes: cultural industry, project investment, cultural infrastructure, cultural industry park development, construction and operation management; cultural film and television, cultural finance, cultural tourism industry, cultural exhibition services, asset management services, planning and organization services of large-scale performance activities, etc.
      
      After more than five years of development, Wuhan Cultural Development Group has formed key business blocks such as cultural parks, cultural film and television, cultural festivals, cultural finance, and cultural travel and health blocks.
      
      1.Cultural park block. The “Huazhong Zhigu” project, which is invested and developed by Wuhan Cultural Development Group, is the largest cultural industry park in Central China and the fourth national digital publishing base approved by the State Press and Publication Administration. The project is located in the core area of Business City of Wuhan City Economic and Technological Development Zone, with covering an area of 246.6 acres and a total construction area of about 500,000 m2. The first phase of the project was delivered in 2016, with nearly 80 enterprises (institutions) being introduced. The second phase of the project is scheduled to be completed in 2020. By then, the number of enterprises in the park will reach 200, 20,000 people will be employed, the output value will be 10 billion Yuan and tax revenue will be 500 million Yuan. In May of this year, Huazhong National Digital Publishing Base (Huazhong Zhigu) participated in the “Shenzhen Cultural Fair” and was awarded the “Excellent Exhibition Award” by the Office of the Organizing Committee of the Cultural Fair. Now, Wuhan Cultural Development Group is looking for new cultural industry land, so as to copy the experience of construction and operation of cultural industry parks, and create a second “Zhigu”.
      
      2.Culture and film block. For the co-production of the TV series "You and My best times", 80% of the scenes are taken from Wuhan and surrounding area, and the premiere rating is at the top of the film and television drama at the same period. For the assisted production film "The Best of Us", 100% of the scenes are taken from Wuhan, and the box office had exceeded 400 million Yuan when it was released on June 6 of this year. Moreover, the "Magic elephant Legend", an animated film co-produced with China Film Group and New Zealand, will be released worldwide. The animated version of "Here" is nominated for the Xinguang Award and the anime movie "Island Brothers" is being filmed
      
      3. Cultural Festival block. Wuhan Cultural Development Group has successfully held 4 sessions of the Chinese Youth Film Week and 4 sessions of “China·Wuhan Short Video Festival”. This year, the 7th CISM Military World Games was held in Wuhan, Hubei Province. It has carried out the logistics support services for the 7th CISM Military World Games, established a command headquarters, and set up a team of more than 100 people to fight in the forefront to ensure the successful completion of the 7th CISM Military World Games. By making propaganda film, anime animation, posters, countdown cards, souvenirs, the Central European train body and other forms and carriers, it vigorously promotes the 7th CISM Military World Games, and has organized the 7th CISM Military World Games mascot "Bingbing" special animation contest. The "Chinese Youth Film Week", which is scheduled to be held from November 25th to 28th, strives to make the film week a brand festival with characteristics of Wuhan, national brands and international influence. The famous actor Huang Xuan will be appointed as image spokesman of the film week, Wang Kai, a Wuhan-based actor, will be invited as the opening host, Jiang Wen will be the chairman of the final judging panel, and Chen Daoming, Andy Lau, Robert Redford, James Cameron and other domestic and foreign films artists are invited to take part in the ceremony. The group also took the lead in hosting the 2019 China•Wuhan Short Video Festival and the “7th CISM Military World Games Microview” Creative Short Video Contest, which focuses on two hot topics: “The 70th Anniversary of the Founding of New China “and “Micro-Viewpoint of the 7th CISM Military World Games”. It has collected more than 500 works from all over the country, among which 32 award-winning films are awarded, which greatly promotes the development of Wuhan's short video industry. By cooperation with the Donghu Scenic Area Management Committee, a 207 acres music park will be built next to the East Lake Greenway. The functional layout includes lawn music area, forest stage, scene marketing, leisure and entertainment, talent incubation, cultural and creative arts, etc., for the purpose of promoting the Wuhan music industry development. It plans to hold the first New Year's concert at the end of January next year, and later at least 100 concerts will be held each year.
      
      4. Cultural finance block. Cultural Development Group, as the entrusted management institution of the Municipal Cultural Industry Development Guidance Fund, has submitted 4 sub-funds approved by the Guiding Fund Board. The guiding fund plans to allocate 135 million funds, with 130 million Yuan arranged by the municipal financial fund arrangements. The total scale of the four sub-funds is planned to be 625 million, which can amplify the financial funds by 4.63 times, and effectively promote social capital to support the development of Wuhan's cultural industry. At the same time, in accordance with the work plan of the Municipal Party Committee Propaganda Department, the Municipal Cultural Tourism Bureau and the Municipal Financial Work Bureau on the working plan of establishing of a national-level cultural and financial integration demonstration zone, Cultural Development Group takes the lead and actively forms the cultural and financial center under the support of the three levels of government in the province and cooperation the China Exchange Office, the Hongshan District Government, so as to solve the problem of financing difficulties for small and medium-sized micro-cultural enterprises. In September of this year, the Wuhan Cultural and Financial Service Center was unveiled officially.
      
      5. Cultural travel and health block. In accordance with the requirements of cultural and tourism integration development, it explores the investment and construction model of cultural travel and health by relying on Wuhan's unique regional advantages and historical humanities advantages. Starting with the construction of regional cultural tourism products, it plans the Huangpi Mulan Cultural and Ecological Zone at first. The project covers an area of about 4,400 acres. The overall structure of the project is “one district and two towns” (one district, namely Mulan Wenlvkang Resort; two towns, namely Mulan Culture Film and Television Town, Mulan Kangyang Town), the total investment is about 4 billion Yuan.
      
     ?、? Future planning
      
      Cultural Development Group will adhere to the guidance of Xi Jinping's socialism ideal with Chinese characteristics in new era. Under the strong leadership of the Municipal Party Committee, the Municipal Government and the Propaganda Department of the Municipal Party Committee, it will not forget the initial heart, remember the mission, and make effort on reform and innovation, and work hard on five key service blocks. As a municipal state owned enterprise, it will make great contribution on high quality development of Wuhan cultural industry and acceleration of the construction of the “three-oriented” Wuhan and the national central cities.
      
      單位地址:湖北省武漢經濟技術開發區海棠路6號華中智谷園區C9棟
      
      郵        編:430056
      
      電        話:+86 27 85780593
      
      傳        真:+86 27 85780593
      
      負責人:易曉  董事長
      
      聯系人:傅漢強  營銷總監
      
      電      話:+86 27 87138800
      
      電子信箱:2685076643@qq.com
      
      Add:Building C9, Huazhong Zhigu Park, No 6, Haitang Road, Wuhan Economics and Technology Development Zone, Wuhan, Hubei, China
      
      Postal Code:430056
      
      Tel:+86 27 85780593
      
      Fax:+86 27 85780593
      
      PIC: Yi Xiao, Chairman
      
      Contact:Fu Hanqiang, Marketing director
      
      Tel:+86 27 87138800
      
      Mail:2685076643@qq.com
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